E g g F a r m e r s o f C a n a d a
A quarter of Canadians believe eating eggs poses a serious health risk, largely due to the misinformation being spread online. Believers of fake news don’t respond to facts, so what else might they believe? The Super Legit Book of Really Real Egg Facts exposes the absurdity of egg misinformation by pitting it against even crazier lies.
Recognition: Applied Arts Advertising, Applied Arts Design, D&AD, One Show, ADCC, Sabre Innovation Awards